Spealers sought for Telecommications Marketing 2004 event
Added: (Wed Feb 25 2004)
Pressbox (Press Release) -
The slowdown of recent years has placed added obstacles on the path to profit and competitive advantage, while growing maturity in mobile phones and the Internet are changing the nature of the global competitive environment.
In a market characterised by technological innovation and convergence, populated by increasing numbers of end user devices capable of accessing a wealth of content,
is the voice of the consumer being heard?
In the race to find the next “killer application”, how do we spot innovative but relevant products and services that consumers actually want, will use, and are willing to pay for?
How do the best-run businesses of today manage to keep focussed on the increasingly sophisticated demands of the consumer?
In this complex and dynamic industry, the role of market research is crucial to steer successful strategic decision making and develop key insights and recommendations for moving the industry forward.
Well informed speakers are now sought who can illustrate the powerful contribution of market research by offering intriguing ideas, new twists and inspiration. View the website for the list of topics or email Rhiannon Bryant at firstname.lastname@example.org